Original Source: https://smashingmagazine.com/2022/05/elementor-modern-way-create-host-wordpress-site/

What does it take to design a new website in 2022? Well, it’s possible to break this process into a few steps. You likely start with choosing a domain name for your website and buying it. Next, you will compare various hosting services and choose the one that satisfies your needs, and lastly, you will select a content management system (CMS) that fits your needs. After installing CMS on your hosting provider, you can start designing your website.

Sounds tedious, right? With so many tools available on the market right now, finding the right tools can take hours or even days, and there is no guarantee that you will have a decent solution in the end.

This proved to be the catalyst for Elementor’s latest solution: the Elementor Cloud Website. The Elementor team aimed to overcome this challenge. The Elementor Cloud Website is a new tool that will expand the WordPress website builder’s offerings with built-in hosting features. This hosting solution is based on the Google Cloud Platform, known for world-class security, scalability, and reliability. The platform offers 20 GB storage, 100 GB bandwidth, and 100K monthly visits which are enough for most types of websites. What it means is that with Elementor’s Cloud Website, web designers and developers can build and host their WordPress websites without the need to switch between different tools.

Creating A New Website With Elementor Cloud Website

The process of creating a new website with Cloud Website is simplified and faster. If you’re new to Elementor, you can visit the Elementor Cloud Website and click “Join Now” to create a new account. Once you’ve created a new account, you need to choose the option “Build & Publish a complete Hosted Elementor Website”.

If you are an Elementor user, you can log in to the Elementor admin panel where you will see a large button named “Create Cloud Website” at the top right corner of the page:

Once you click this button, you will be invited to provide basic information about your website step-by-step. You will provide the website’s name, domain name, and type of website.

All websites created using Elementor Cloud Website will be hosted on subdomain .elementor.cloud by default, but you can easily link your own with no extra costs.

You will be asked to specify the type of website you want to build. Elementor will use this information to suggest a relevant pre-designed website kit for your project.

Lastly, you will be asked to choose the visual kit for your website from the list of available options. You can always choose to design a website from scratch. For our example, I decided to use the Basic kit from the list suggested by Elementor.

Once you do that, Elementor will start building your website. The process of creating a new instance of your website will take a few minutes. Once it is done, you will see a shiny new instance of your website ready for use. Our instance is called WakeUp.

You may notice the badge “Site Lock is On.” When Site Lock is enabled, search engines won’t display your site, so you don’t need to worry that someone will have access to your unfinished website.

But what exactly comes with a newly created instance? You will have access to the WordPress dashboard, Elementor editor, and website settings.

Let’s click “Edit with Elementor” to start designing our website right away.

Modifying Page Layout With Elementor Editor

All front-end designs of your website can be done with the Elementor editor. Elementor offers a WYSIWYG (What You See Is What You Get) editor for your web pages. When you introduce changes to your web page, you immediately see the results of your changes. For example, when we want to change the text in the hero section, all we need to do is to click on the content block and modify the text in it.

If you want to add a new content section on your page, add a new section, choose the most relevant widget from the collection of 100+ widgets, and drag & drop it into this section. Elementor supports almost all types of content — from text to visuals.

But the process of editing is not limited to text or images. You can introduce fancy animated effects such as motion effects on scrolling. Such an effect can help you create a more dynamic scrolling experience and can convey a feeling that your website is alive.

For example, here, I defined the “Fade In” effect with a duration of 300 ms for the section that comes after the Hero section and describes features that our product offers:

The great thing about the Elementor editor is that you can check how your website looks on mobile or any other medium. Simply click “Responsive” Mode in the bottom left menu (next to the button “Update”) and click on the “Mobile” option. What you will see is how your website will look on mobile devices:

Managing The Website Using WordPress

Elementor Cloud Website provides access to full WordPress instances. It’s the same version of WordPress that you might download from the official WordPress website and install on your local or remote machine. Out of the box, this instance of WordPress comes with all essential features. You will have admin access to the CMS and be able to manage users who can access your website, import/export content, and install required plugins. But Elementor Cloud Website also offers a few neat benefits. WordPress comes with a pre-installed Elementor Pro plugin, Activity Log, which tells you what activities are taking place on your dashboard, and a collection of hundreds of visual themes that you can use for your website. Elementor Hello theme is already pre-installed as well.

Another vital thing about Elementor Cloud Website is that you have all ownership of your content. If you decide to move your website to another platform (i.e., switch from WordPress to any other CMS), you can export your website at any time.

Setting Backups And Connecting Domain

Once you finish designing your website, you need to do two things: create a backup and connect the domain name. There are two kinds of people: those who back up and those who have never lost all their data. With Elementor Cloud Website, setting up backups is easy. All you have to do is click the “Manage This Website” option and find the “Backups” section.

As you can see, Elementor creates automatic backups for your website every 24 hours, but you can also create your own backup at any other moment using the “Create new backup” section.

Next, you need to connect your domain name to this website. It can also be done on this page, in the Manage Domain section. Some web creation platforms charge extra for connecting a custom domain name, but Elementor Cloud Website does it at no additional cost.

You can notice that an SSL certificate is also enabled for our website. Elementor Cloud Website provides its users with a built-in free Secure Socket Layer (SSL) from Cloudflare. It gives you a couple of benefits — better search engine ranking (Google ranks SSL higher than non-SSL counterparts) and better user experience (if your website requires data input, site visitors will never see a “Not Secure connection” message in their browser). You can also install your own SSL certificate if required.

After a custom domain is connected, we can safely turn “Site Lock” off so search engines can discover our website. It also can be done in this section.

Measuring The Performance Of Our Newly Created Website

Website performance plays a crucial role in how users think and feel about our website. Nobody likes interacting with slow websites, and when it comes to web performance, every second counts (literally). With every second you make your users wait for the site to load, you increase the chance that they abandon your site.

Measuring performance should be a regular exercise for site owners, so let’s use a popular tool called PageSpeed Insights to see how our newly created website performs. As you can see, the website has a score of 94 out of 100, which is really good.

You may wonder, what might cause slow website performance? While many problems can be responsible for slow site loading, high latency and using heavy imagery are at the top of the list:

High latency.
Latency is the time it takes for data to pass from one point on a network to another. High latency can be caused by geographic location. For example, your website is located in the US, but your visitor accesses it from Europe.
Using many heavy imagery assets.
Rendering too many high-resolution images in raw formats such as PNG can be time-consuming.

But if you use Elementor Cloud Website, you are safe because it uses content delivery networks (CDNs) distributed worldwide. A CDN allows for the quick transfer of assets needed for loading, including images and videos. Your website content is stored in over 200 locations globally, so it responds quickly wherever your visitors are.

“Okay, this tool demonstrates solid performance when we test it for one visitor, but what happens when hundreds or thousands of visitors access it?”

Rest assured, you will be fine. Elementor Cloud Website harnesses the power of Kubernetes, an open-source system for the management and scaling of containerized applications. Kubernetes enables Elementor Cloud Website to scale its hosting both fast and reliably regardless of a website’s usage, whether it draws ten or ten thousand visitors.

How Much Does An Elementor Cloud Website Cost?

It took us less than an hour to create and publish a website using Elementor Cloud Website. You may assume that this tool will cost a lot of money. But in reality, this solution only costs $99.00/year (excluding VAT). For this sum, you will receive 100GB bandwidth for your website, 100K monthly unique visits, and 20GB of storage for all your content and assets. It’s important to note that Elementor Pro is thrown into the mix (a plan that costs $49 per year). There are no hidden costs. All those features are included at one price.

Conclusion

Web design should be fun and accessible for anyone. After all, when we build a new website, our primary goal is to share our idea, product, or service with the world, not to dive into solving technical problems. Elementor Cloud Website saves us from the tedious and monotonous work of comparing various web services and helps us to focus on what’s really important—sharing our vision with people we care about.

This article has been kindly supported by our dear friends at Elementor whose goal is to empower web creators to design, publish and manage powerful and beautiful WordPress websites using the most comprehensive all-in-one design solution. Thank you!

Original Source: https://ecommerce-platforms.com/articles/adscale-review

Are you looking for a cloud-based marketing automation solution for your business? Or, are you, like most ecommerce enterprises, wanting to make the best use of your customer data? Keep reading if you’re nodding your head in response to these questions.

There are many types of marketing automation solutions, but how do you identify the one that best fits your business needs? 

So, today, we’re unpicking one such solution: Adscale. More specifically, we’ll look at:

Adscale: A Brief OverviewAdscale products and solutionsAdscale integrationsAdscale pricingAdscale’s pros and consAdscale’s resources and reviewsFAQsOur final verdict on Adscale

There’s lots to cover, so let’s dive straight in:

Adscale Review: About Adscale

With offices in the US, Netherlands, and Israel, Adscale is used by some big-name brands, including Converse, Speedo, Replay, and many more.

In short, Adscale is a cloud-based marketing, advertising, SMS messaging, E-mail campaigns, and data solution best suited to e-commerce marketing managers, ad agencies, private advertisers, and PPC managers (pay-per-click). 

It uses artificial intelligence (AI) and first party data to automate and better target marketing campaigns across major platforms, including Google Shopping,, Google Search, Facebook ads, Instagram, and Google Display Advertising. 

Users define their marketing and advertising goals. Then, AdScale gets to work by automatically assigning monies to campaigns, so your budget is fully optimized. It also provides recommendations on keyword optimization, landing page performance, ad optimization, etc. 

Adscale also takes images directly from your online store to create automated ads for these platforms. In addition, you can automate other campaign aspects, including budget management and campaign reporting.

Adscale’s dashboard is easy-to-view, providing all the information you need about your sales revenue, advertising, marketing, and ROI – all from the convenience of one place. More specific examples of advertising and marketing metrics include how much you’ve spent per advertising channel (SMS marketing, Instagram, Facebook, etc.), revenue generated per customer, per region, percentage of repeat customers, and more. 

Adscale Review: Adscale Solutions

Adscale offers four core products:

Advertising Cloud

Target your ideal customers on the optimum social media sites using business-intelligence-powered customer segments to target customers with the right products on the most fruitful channels (Facebook, Instagram,, Google Shopping, etc. 

Your AI-powered advertising plans are tailored to meet the needs of your eCommerce business across all channels. First, you set your goals, and then Adscale’s AI will continuously distribute your budgets between the different channels to get the best value for your spending. 

AI bid optimization uses historical performance, current market trends, and advanced prediction models to ensure you get the most bang for your buck.  

Messaging/SMS Cloud

Run customized SMS campaigns by sending customers BI-powered personalized messages for better engagement with your brand. 

You can also use Adscale’s embedded link shortener for accurate conversion tracking. In addition, you can choose from different SMS automation options to tailor SMS campaigns to different customer segments. 

Data Cloud

This solution offers data on your orders, customers, products and campaigns in one centralized place. More specifically, you can view data on repeat customers, high ticket customers, high AOV, etc. 

Here, you can also track your:

KPIsLearn customers’ lifetime value and purchase frequencyBuild customer segments based on customer behavior 

…with the above data to hand, you can create more targeted campaigns. 

Lastly, you can analyze product performance to identify your best-sellers, which new products are doing well, etc. 

Marketing Cloud

As fabulous as the three products above are, this review focuses on the Marketing Cloud solution. 

With Adscale, you can manage all your marketing in one place. This includes viewing data on which marketing channel is the most successful, for example, what percentage of sales come from Google Display, Google Shopping, email marketing, Instagram, SMS, and Facebook. With this info at your fingertips, you can focus your marketing efforts on what bears the most fruit. 

In addition, Adscale’s attribution technology matches conversions across channels with order IDs. As a result, you can rest easy knowing that you won’t encounter any discrepancies or accidentally double-count orders. In other words, you can be confident that the information you’re looking at is a true reflection of what’s going on. 

For example, you can see:

How much revenue each ad channel generatesHow many orders you receive per channelHow many site visitors you receive on each ad channelThe conversion rateThe number of ad clicks

…and more. 

Lastly, Adscale provides you with actionable tips on improving the success of your marketing campaigns.

All in all, staying abreast of your marketing campaigns can be challenging. However, with Adscale, everything is on one platform to help you save time. For example, you can centralize your marketing data, customer information, and business data all in one place. 

Adscale Review: Adscale’s Integrations

Adscale integrates with ten major eCommerce platforms:

ShopifyShopify PlusWooCommerceBigCommerceKonimboMagentoMaropostOpen CartPrestashopWix

Adscale is the only app that makes it possible for eCommerce store owners to manage their SMS, E-mail, Google ads, and Facebook campaigns from one centralized location. 

As soon as you connect Adscale to your Shopify store, you can track your marketing campaign successes, including:

The number of sales madeRevenue generatedROAsCampaign cost

Also, all your historical data syncs automatically with Adscale, so you don’t lose valuable campaign and customer information. Also, each time you add new products to your store, Adscale automatically updates your ads.

Whichever of the above platforms you run your store from, when you start using Adscale, you can use ready-made flow templates created by Shopify Plus. These templates are basically Shopify themes designed with a clean and minimal look so you can put your products front and center page.

Adscale Review: Adscale Prices

Adscale has separate price plans for each of its four main functions. Each package is based on your activity, e.g., ad spending, the number of SMSs you send, etc. In addition, each plan structure operates on a sliding scale. For example, in the Advertising Cloud, your minimum ad spending a month starts at $1,000, and the more you add to that, the more you pay. 

Looking more specifically at the Marketing Cloud price plan, there’s a 14-day free trial. Then after that, prices depend on the number of SMS messages you want to send and your budget for ad spending. 

The cheapest plan costs $299 a month. This is based on a maximum$1,000 a month ad spend and 5,000 SMS sent within the US region. If you want to send SMS to other regions, this price will differ according to location. There’s a drop-down menu on the pricing page to select which destination you want to send SMS messages to. SMS prices are based on 5,000 credits a month, with the first 100 SMS free during your free trial. Then after the first 5,000 SMS a month, costs increase with the more SMS you send. 

However, it’s worth noting that this 5,000 threshold rises in some countries. For example, for Brazil, it’s 6,019 SMS a month. One interesting aspect is that you can use them further down the line if you don’t use your entire SMS monthly allocation. However, you can’t accumulate more than five times your total SMS package. So, for example, if your plan includes 5,000 SMS credits, you can amass up to 25,000 SMS credits. 

Within this plan, you receive the following features:

Full access to business intelligence (BI) features, including:

Customer analysis and segment creationProduct analysis and segment creationInsights and recommendationsTrend analysisPerformance by Geo (information on your audience’s language and location)Inventory visibility

SMS features include:

Ready-to-use SMS campaignsTrigger/event-based campaignsYou can send personalized messagesAccess to embedded customer segmentationTimezone-based messagingROI-based reporting

Ad features include:

A data-driven advertising planAutomated campaign creationYou can launch Google Search, Shopping, and Display adsYou can launch Facebook and Instagram adsAutomated AI optimizationCross-channel budget optimization

At first glance, pricing can appear confusing, but a helpful FAQ on the pricing page may address some of these concerns.

Adscale Review: Adscale Pros and Cons

Now that we’ve covered the basics, let’s take a look at Adscale’s pros and cons:

Pros:

There’s a free 14-day plan with full access to all features. Integrates with most platforms inclulding Shopfiy, WooCommerce or Magento.It’s a time-saving solution that’s cheaper than the average agency.It’s an automated solution that uses images taken directly from your store to market your business on Google, Instagram, and Facebook.

Cons:

Fits only merchants with over 150 sales per monthPricing is confusing and opting for all of the products is very expensiveNo free plan, only free trial for 14 days.It’s a relatively new product, so there’s little information about it online.

Adscale Review: Adscale’s Resources and Reviews

The Adscale website offers several self-help resources: a blog, a tutorial, and a help center. There’s also a demo video you can dip into. The blog dates back to 2018 and covers topics including Common eCommerce Mistakes, Should I Upgrade to Shopify Plus?, Website Traffic Generation Tips, and many others. 

However, there’s only one tutorial, and it’s on the topic of onboarding and creating your first campaign. At first glance, we’d say the tutorial goes pretty fast and assumes a level of knowledge newbies won’t have. Therefore, putting together a series of “How To” tutorials may be more beneficial. 

That said, there is an online Help Center with 26 articles at the time of writing. These cover a range of topics, including how to write ad copy, create an SMS campaign, different ad types, and how to set advertising goals. There’s also an email address: support@adscale.com for any questions you may have. On the Contact Us page, you can also see office phone numbers and sales team emails across its three locations. 

The Shopify App store also offers a good selection of positive four and 5-star reviews. Reviewers note its easy setup, how it’s much cheaper than using an agency, and noticeable increases in sales. However, some unhappy customers complained about slow dashboards and billing difficulties, and poor support response times. 

Adscale Review: Frequently Asked Questions

Hopefully, this review has given you more information about Adscale. However, we’ve added a little more information below about what to expect:

Can I migrate my store to Adscale? 

Yes. It’s possible to migrate your store and have campaigns up and running within half an hour. The Adscale support team walks you through the migration process. Once that’s successfully completed, it uses your first-party data and Google and Facebook data to create automated and optimized campaigns. 

Tell me more about how Adscale’s AI algorithms work? 

Adscale analyzes your store data, including product information, customers, and order history, and combines it with data from similar stores and products. This allows Adscale’s AI to create tailor-made marketing and ad campaigns for your store that targets relevant audiences and allocate budgets to the most suitable ad channels. In addition, Adscale’s AI is continuously reviewing this data to optimize your campaign performances.

How do I cancel my account? 

When you take out an account, you are under contract for an initial term of 30 days. After this period, your account will auto-renew for successive 30-day periods. If you want to cancel, you can do so, but you need to give 30 days’ notice. 

Adscale Review: Our Final Verdict

So there you have it. We’ve covered everything you need to know about using Adscale to improve your digital marketing campaigns. The beauty of Adscale is that it provides a comprehensive and easy-to-use campaign management software. As a result, you’ll save time and money on marketing with Adscale’s automation tools and be safe in the knowledge that your budget is allocated to campaigns that generate the most sales and revenue. 

Are you ready to start using Adscale? Do you think it could be the right advertising platform for you? Take a look at its free trial, and let us know how you get on.

The post AdScale Review: Everything You Need to Know appeared first on Ecommerce Platforms.

Original Source: https://www.hongkiat.com/blog/win11-backup-restore-reg-key/

The registry is a critical component of your Windows 11 operating system. It stores all the settings and options for your computer and is used by Windows to help it run smoothly. Over time, the…

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Original Source: https://abduzeedo.com/computerist-inspired-illustrations

Computerist-inspired Illustrations

AoiroStudio0513—22

Ada Zielińska is an artist based in Warszawa, Poland. She has shared a series of commissioned & personal illustrations from the past year until now. These illustrations caught my attention of its retro aesthetics that would trigger memories from the ‘Omni Magazine’ days. Where science and fiction came together to combine and share knowledge for its readers. This is pure futurism and I really dig them. What do you think?

Links

https://www.behance.net/adazielinska
https://www.instagram.com/zielinska.ada/

 

Original Source: https://www.designsauthority.com/infographic-tutorials-tips/

Infographics are where data and information meet design. These graphic visual representations are able to quickly and effectively share knowledge with your audience. In Today’s post, you will learn how to create a stunning infographics with these very useful tutorials and articles. They will arm you with all the latest techniques and information to help … Read more

The post Create Stunning Infographic With These Great Tips And Tutorials appeared first on Designs Authority.