What’s New for Designers, September 2019

Original Source: https://www.webdesignerdepot.com/2019/09/whats-new-for-designers-september-2019/

While there aren’t as many new tools out there to play with right now, the ones available are a lot of fun. From tools to help speed up workflows and manage productivity, to creative gamification and funky typefaces, these new tools for designers will make you want to stick to your desk.

Here’s what new for designers this month.

Quark

Quark might not be exactly what you are thinking if you have roots in print design. This Quark, in beta, is designed to help you create projects in HTML, CSS, and JavaScript with native app capabilities. The interface is made for rapid development and prototyping so you can create apps fast.

Doka

Doka is an in-browser photo editor. You can perform all kinds of basic photos edits with this free tool, including cropping and resizing (even by aspect ratio). There are even a few simple filters. Get your photo ready to go and download it for use in projects. It’s one of the best simple photo editing tools out there.

Copy Palette

Copy Palette will help you create the most elegant monochromatic palettes. Pick a base color, number of variations and adjust the contrast on the way to making an SVG palette that you can use in Figma or Sketch with a simple copy and paste.

Summit Form

Summit Form is a drag and drop online form builder. Embed forms on your website or link through social media or email. It’s easy to use and there’s no coding if you want to build forms with ease. (This is a paid tool, but it is fairly low cost.)

SVG to JSX

SVG to JSX is a plugin that lets you copy SVG code as a react component for use in Figma. And it’s as simple as a right-click.

Tiler

Tiler combines small images to create a large image masterpiece. What’s different about this tool is mosaic squares aren’t just square. You can adjust shapes and size to suit your needs. Options include circles, lines, waves, cross stitches, legos, minecraft blocks, paper clips, letters, and more.

Can I Email?

Can I Email? Is one of those tools you don’t know how much you need it, until you use it. Fill in what you want to know into the “can I email” field at the top of the screen to see what elements are supported by which email clients.

UseAuth

UseAuth is a simple method of adding authentication to a React app. (Mostly because it takes care of everything for you.) It uses an AuthProvider component for configuration and shares states between components, including users, login forms, and redirects.

Fragments iOS Wireframe Kit

Fragments is an iOS wireframe kit for Sketch that you can use for mobile app development. It includes 370 layouts in 10 categories based on nested symbols and layer styles. Test it out with the free version – 25 ready-made screens – before committing to the full kit.

SVG Artista

SVG Artista simplifies the process of making an SVG animation. It was born out of the animation for animista.net. It animates the stroke and fill properties of SVG images with plain CSS and works best with paths, lines, circles, and polygon elements. This isn’t a full animation tool, but does work for quick elements.

The Most Dangerous Writing App

The Most Dangerous Writing App is a game that deletes your content if you get out of the flow, literally. Stop writing for more than 5 seconds and you lose all your progress. It sounds scary but is an interesting creative tool.

Abstract Illustrations

Abstract Illustrations is a collection of one-line vectors that you can use in projects. It’s a trending style that you can find in a lot of projects right now.

Day/Night Ambient Animation

Have you ever wanted to change your page content or aesthetic based on light level? Using the Ambient Light API, Many Moore shows you how. It works using the #enable-generic-sensor-extra-classes flag in chrome://flags.

Chart.xkcd

Chart.xkcd is a tool that lets you create hand-drawn style charts. All you need to use it is the script included in your website with a SVG node to render the chart. This tool makes your charts quirky and anything but boring.

Friend NDA Generator

Friend NDA Generator or frieNDA is a silly little tool that creates a non-disclosure agreement between friends so you can really share secrets. Sadly, this might be a necessary tool in the digital age.

Flying Pages

Flying Pages is a WordPress plugin that helps preload pages before a user clicks so they will seem to load faster and more instantly. It uses a tiny bit of JavaScript and preloads when the browser becomes idle. Plus, it’s designed not to crash due to too many preloads.

Terms and Conditions Generator

Terms and Conditions Generator can help you create a professional document with clauses and legalize for your website or app. Use it to help protect your interests and content. The tool is scalable for everything from simple blogs to e-commerce and works in 100-plus countries.

Camar

Camar is an art-deco style vintage typeface for display use. The font includes all uppercase characters, numbers, and punctuation with a funky feel.

Florista

Florista is an elegant script with clean lines and interesting optional tails. It includes upper- and lowercase letters.

Fox Cavalier

Fox Cavalier is a futuristic slab serif that can make for interesting display use. It contains only uppercase letterforms.

Leon Sans

Leon Sans is a cool geometric sans serif that’s entirely made from code. You can change weight dynamically or create custom font animations or effects in the Canva element of HTML 5. It’s a pretty cool example of creative coding.

Sporter

Sporter evokes feelings of the fall (American) football season with cool block letters that resemble what you’d see on a jersey. It includes all uppercase letters.

Source

p img {display:inline-block; margin-right:10px;}
.alignleft {float:left;}
p.showcase {clear:both;}
body#browserfriendly p, body#podcast p, div#emailbody p{margin:0;}

Is There Such A Thing As Too Much Social Proof?

Original Source: https://www.smashingmagazine.com/2019/09/too-much-social-proof/

Is There Such A Thing As Too Much Social Proof?

Is There Such A Thing As Too Much Social Proof?

Suzanne Scacca

2019-09-23T13:30:59+02:00
2019-09-23T18:06:20+00:00

It’s very easy to start a business these days. But succeeding in that business is another story. There are just too many people who want to escape the 9-to-5, do something with their big idea and make a better life for themselves in the process. I totally applaud that.

However, it’s not practical to think that the idea will sell itself. Consumers need to be given some reason to trust that their money (or time) will be well spent. And when a business or product is new, the best way to gain this trust is by getting clients, customers and others to vouch for you.

That said, is it possible to go overboard with testimonials, reviews, case studies, client logos and other forms of social proof? And is there a wrong way to build social proof into a mobile website or PWA?

Yes and yes!

When Too Much Social Proof Is A Bad Thing

I was working on the copy for a new website earlier this year. My client told me that the design team had prepared a wireframe for the home page and wanted me to use that as a framework for the copy. Normally, I would be stoked. When I work as a writer, I want to stay in writer mode and not have to worry about layout and design suggestions.

The only problem was that the home page they wanted was littered with social proof and trust marks. It would’ve looked like this (note: the purple boxes contain social proof):

Sample wireframe with social proof

A sample wireframe of a home page with too much social proof. (Source: Canva) (Large preview)

In reviewing the wireframe, I had a number of gripes. For starters, it was way too long, especially for mobile visitors.

There was no way people were going to scroll seven times to find the section that finally invites them to take action.

Secondly, there was too much social proof. I know that seems counterintuitive. After all, isn’t it better to have more customer validation? I think in some cases that’s correct. Like with product reviews.

In BrightLocal’s 2018 Local Consumer Review Survey, respondents said they want to see at least 40 product reviews, on average, before believing a star rating.

BrightLocal number of reviews to believe start rating

BrightLocal’s consumer review survey says that consumers want to see 40 review before believing a business’s start rating. (Source: BrightLocal) (Large preview)

Even then, consumers aren’t looking for a perfect score. As you can see here, only 9% of respondents need a business to have a perfect rating or review in order to buy something from them:

BrightLocal star rating preference

BrightLocal survey respondents prefer to see a minimum of 3- or 4-star ratings instead of 5. (Source: BrightLocal) (Large preview)

And I can tell you why that’s the case.

I used to write product reviews. One of the things I’d do when assessing the quality of a product (before making my own judgments) was to look at what online reviewers — professional reviewers and customers — had to say about it. And let me tell you… there are tons of fake reviews out there.

They’re not always easy to spot on their own. However, if you look at enough reviews at once, you’ll start to notice that they all use the same verbiage. That usually means the company paid them to leave the review or gave family, friends and employees pre-written reviews to drop.

I’m not the only one who’s noticed this trend either. BrightLocal’s respondents have as well:

BrightLocal fake reviews

33% of BrightLocal respondents have seen lots of fake reviews while 42% have seen at least one. (Source: BrightLocal) (Large preview)

Only 26% of respondents said they hadn’t come across a fake review while 42% had seen at least one in the last year and 33% had seen a lot.

When it comes to things like testimonials and case studies, I think consumers are growing just as weary about the truthfulness of the praise.

TrustRadius surveyed B2B buyers on the subject of online reviews vs. case studies. This is what it found:

TrustRadius customer reviews vs. case studies

TrustRadius asked respondents to assess their feelings on customer reviews vs. case studies (Source: TrustRadius) (Large preview)

It makes sense why consumers don’t feel as though case studies are all that authentic, trustworthy or balanced. Case studies are written by the companies themselves, so of course they’re only going to share a flattering portrait of the business or product.

Having worked in the digital marketing space for a number of years, I can tell you that many customer testimonials aren’t always genuine either. That’s why businesses need need to stop worrying about how much social proof they have and start paying more attention to the truthfulness and quality of what they’re sharing with visitors.

The point I’m trying to make isn’t that we should ditch social proof. It’s an important part of the decision-making process for consumers. But just because it can affect their decision, it doesn’t mean that repeatedly bashing them over the head with it will work either. If your website and its messaging can’t seal the deal, a bunch of logos and quotes meant to convince them to buy won’t either.

What you need to focus on when building social proof into a mobile site or PWA is quality over quantity. Sure, you might want to highlight the sheer quantity of reviews that have been gathered on a product, but in terms of space on your website? With social proof, less is more.

Tips For Building Social Proof Into A Mobile Website Or PWA

You don’t have a lot of room to spare on mobile and you don’t want to make your visitors dig and dig to find the important details. So, while you do need social proof to help sell the business and its product, you need to do so wisely.

That means giving your content room to shine and strategically enhancing it with social proof when it makes the most sense to do so.

Consolidate Social Proof on the Home Page

I know how hard it can be to convince people to work with you or buy from you when your business is new. That’s especially the case when you’re entering a field that’s already dominated by well-known and well-reviewed companies.

However, rather than make your home page longer than it needs to be — for desktop or mobile visitors — why not consolidate the strongest social proof you have and put it in one section?

What’s neat about this option is that you can get creative with how you mix and match your social proof.

Customer Reviews + Trust Seals

Two Men and a Truck is the kind of company that needs customer testimonials. It’s the only way they’re going to effectively convince new customers to trust them to enter their home and carefully transport their belongings from one location to another.

Two Men and a Truck social proof

Local movers Two Men and a Truck stack a testimonial on top of trust seals on the home page. (Source: Two Men and a Truck) (Large preview)

Rather than bog down their home page with testimonials, Two Men and a Truck use one especially positive review and a number of professional trust seals to close the deal in one fell swoop.

Google Reviews + Facebook Reviews

Another way to consolidate social proof on the home page is by aggregating reviews from other platforms as the website of Drs. Rubinstein and Ducoff does:

Drs. Rubinstein and Ducoff home page with Google and Facebook reviews

The home page of Drs. Rubinstein and Ducoff shows off the latest reviews from Google and Facebook along with an average star rating across all platforms. (Source: Drs. Rubinstein and Ducoff) (Large preview)

This is a tiny section — it doesn’t even fill the entire screen — and yet it packs a lot of punch.

First, you have the total number of reviews and average star rating shown at the top. Remember that survey from BrightLocal? This is the kind of thing that would go a long way in convincing new patients to sign up. There’s a good amount of reviews to go on and the average rating seems realistic.

Also, because these reviews come from Google and Facebook, they’re connected to real people’s profiles. Plus, the date is included in the Google review.

Unlike testimonials which are just a quote and a person’s name (if we’re lucky), this is a quote, a star rating and the date it was published. This way, prospective patients don’t have to wonder how long ago it was that Drs. Rubinstein and Ducoff received these reviews.

Twitter + App Store Reviews + Awards

You’ll find another creative example of consolidated social proof on the Pocket website.

Pocket aggregates social proof from a number of sources

Pocket uses Twitter, the Google App Store, the Google Play Store Webby Awards as trust marks. (Source: Pocket) (Large preview)

Even though Pocket is free to use, that’s not necessarily enough to convince someone to try a new piece of software — especially if you want them to download it as a mobile app.

Rather than rely on faceless testimonials, though, Pocket has chosen to show off some convincing and verifiable social proof:

A quote from a Twitter user with a healthy follower base,
The actual rating of its app on both apps stores,
The number of times it’s won a Webby award.

It’s a unique patchwork of social proof which is sure to stand out from the traditional quote block many websites use to promote their products.

Make It Sticky

One of the great things about making the move to a PWA is you can use app-like elements like a sticky bar to show off important information to visitors. If it makes sense to do so, you could even put some social proof there.

Google Reviews Widget

There’s been a big surge in independent mattress companies in recent years. Tuft & Needle. Loom & Leaf. Saatva. They all seem to promise the same thing — a better quality memory foam mattress at a steal of a price — so it’s got to be hard for consumers to choose between them.

One way to make this differentiation is with Google Reviews.

On the desktop website for Lull, the home page reviews callout is tucked into the bottom-left corner.

Lull Google customer reviews on desktop

Lull shares Google customer reviews in a widget on its desktop website. (Source: Lull) (Large preview)

It’s almost too small to notice the reviews with so much more to take in on the home page. That’s a good thing though. The social proof is always present without being overwhelming.

What’s interesting to note, though, is that the mobile counterpart doesn’t show any Google reviews on the home page. It’s not until someone gets to the Mattress page where they’re able to see what other customers have said.

Lull Google customer reviews on mobile

Lull shares Google customer reviews in a sticky bar on its PWA. (Source: Lull) (Large preview)

In this particular screenshot, you can see that the Mattress page on the PWA has a section promoting the product’s reviews. However, even when visitors scroll past that section, the sticky bar continues to remind them about the quantity and quality of reviews the mattress has received on Google.

CTA Banner

Another type of website this sticky social proof would be useful for would be one in hospitality. For example, this website for the Hyatt Regency San Antonio:

Hyatt Regency San Antonio Suites page

An example of one of the Suites pages on the Hyatt Regency San Antonio website. (Source: Hyatt Regency San Antonio) (Large preview)

Just like the Lull example above, the Hyatt Regency tucks its social proof into a sticky bar on its internal sales pages.

Hyatt Regency sticky bar with social proof

The Hyatt Regency places TripAdvisor reviews next to its conversion elements in a sticky bar. (Source: Hyatt Regency San Antonio) (Large preview)

Visitors see the number of TripAdvisor reviews and star ratings when they first enter the Suites page. When they scroll downwards, the sticky bar stays in place just long enough (about one full scroll) for visitors to realize, “Cool. It’ll be there if or when I’m ready to do more research.”

What’s nice about how this particular sticky bar is designed is that the reviews are part of the conversion bar. It’s kind of like saying, “Want to book your trip, but feeling nervous about it? Here’s one last thing to look at before you make up your mind!”

Create a Dedicated Page for Social Proof

If you’re not building a PWA or you have too much social proof to show off in a small space, create a dedicated page for it. This is a great option, too, if you plan to share something other than just testimonials or reviews.

Testimonials/Reviews

Winkworth is an estate agency in the UK. Testimonials are a useful way to convince other sellers and lessors to work with the agency. Yet, the home page doesn’t have any. Instead, the company has chosen to place them on a Testimonials page.

Winkworth testimonials page

The Winkworth estate agency keeps its home page free of testimonials and instead places them on a dedicated page. (Source: Winkworth) (Large preview)

It’s not as though this page is just a throwaway of every positive thing people have said. The testimonials look like they’ve been hand-picked by Winkworth, especially the longer ones that contain more details about the experience and the people they worked with.

Winkworth testimonials

An example of some of the hand-picked testimonials Winkworth has gathered for its Testimonials page. (Source: Winkworth) (Large preview)

Each testimonial includes the person’s name as well as which Winkworth location they’re referring to. This way, visitors can learn more about the experience at specific locations instead of just hearing how great Winkworth is as a whole.

Case Studies

It’s not just testimonials that could use their own page. Case studies shouldn’t clutter up the home page either.

While Bang Marketing promotes its case studies with a promotional banner on the home page, that’s all you hear of it there. They save their customers’ stories for individual pages like this one:

Bang Marketing case studies

Bang Marketing includes a video testimonial with every case study. (Source: Bang Marketing) (Large preview)

Each case study page is minimally designed, but captures all of the information needed to tell the story.

First, there’s a video from the client explaining what Bang Marketing was able to do for them. Then, there’s a brief description of what the team worked on. Finally, high-quality images provide visitors with a look at the resulting product.

This is a much more effective way to share case studies than placing a barrage of portfolio images all over the home page.

Press

There are two ways to handle the Press section of a website. The company could publish its own press releases or it can share information about where it’s been featured in the press.

While the former is useful for sharing company news and wins with visitors, it’s just too self-promotional and won’t help much with conversion. The latter option could really make a big impact though.

This, for instance, is what visitors will find on the About & Press page for The Dean Hotel:

The Dean Hotel Boston magazine cover

The Dean Hotel includes magazine covers and article screenshots as social proof on its website. (Source: The Dean Hotel) (Large preview)

After a short intro of the hotel, the rest of the page is covered in magazine covers and article screenshots that go back as far as 2013. Visitors can click through to read each of the articles, too.

Dean Hotel social proof

The Dean Hotel uses articles as social proof on its website. (Source: The Dean Hotel) (Large preview)

This is a unique way for a website of any type to share social proof with visitors.

If your client happens to have a bunch of positive press and never-ending hype surrounding its brand, try to leverage that on the site. Plus, by including screenshots from the articles themselves, you get another opportunity to show off the product (or, in this case, the hotel and its rooms).

Wrapping Up

Consumers have become very savvy when it comes to marketing and sales online. That’s not to say that they don’t fall for it — usually, when it’s done genuinely and with transparency. However, we’re at a point where a brand saying, “We’re the best! Trust us! Buy from us!”, doesn’t usually cut it. They need more validation than that.

At the end of the day, your mobile website or PWA needs social proof to convince visitors to convert.

That said, be careful with how you build social proof into the site, especially on the home page. You don’t have time or space to waste, so don’t create something unnecessarily bulky just so you can show off how many testimonials, reviews, case studies, client logos high-profile partnerships you have. This is about quality over quantity, so make it count.

Smashing Editorial
(ra, yk, il)

Four Common Font Types and When to Use Them

Original Source: http://feedproxy.google.com/~r/1stwebdesigner/~3/YZcqNpcyVao/

When you’re first learning the nuances of typography, all those different font types can be confusing. You might know the difference between serif and sans-serif, but do you know the right time to use them? And what about the dozens of subtypes?

There are four main types of fonts you can use in web design, each with their own distinctive look. Not sure where to begin? We’ll give you a little typography guidance so you can design a website that perfectly conveys the mood you’re going for.

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Serif

Serif Font Examples

Serif fonts are the go-to for elegant and professional designs. These stylish typefaces are marked by the little dashes extending from the stroke of each letter. Serifs have long been used for extensive passages in print. They give websites an old-fashioned, sophisticated tone.

In general, serif fonts are suitable for almost any situation: headers, body text, small to large sizes, and short or long copy – they should only be avoided in very small sizes. Some also claim that serifs are less screen-legible.

Old Style: Going back to the 1400s, these serifs are marked by low line contrast and diagonal stress.
Transitional: Transitional styles bridge the gap between traditional and modern serifs. You begin to see more line contrast and stylistic additions.
Didone: These modern serifs have dramatic line contrast, and are very commonly used in print pieces.
Slab Serif: Wide, bold, and instantly eye-catching, slab serifs make great display fonts.

Sans-Serif

Sans-Serif Font Examples

Throughout history sans-serifs were rejected in favor of their more elegant cousins, but the bold and legible typeface is now used to represent modernity, simplicity, and efficiency.

Sans-serif fonts lack the small strokes at the end of letters, and as a result are more legible on screens and at smaller sizes. These fonts are a jack of all trades, and look great at any size and in any length of text. Use them when you’re shooting for a modern or minimalist vibe.

Grotesque: The earliest sans-serifs, these fonts are simple and bold, often with a square shape to them.
Neo-Grotesque: Neo-Grotesques less resemble early serifs, with a more minimalistic style.
Geometric: Composed of simple shapes like circles and squares, these have an appealing simplicity but are a little less legible in body type.
Humanist: Inspired by calligraphy and old-style serifs, humanist fonts are unique with highly varied line widths.

Script

Script Font Examples

Script fonts are defined by their handwritten, cursive- or calligraphy-like style. They bring the elegance of serifs with a more authentic and beautiful design.

Unlike serifs, however, scripts aren’t made for legibility. They shouldn’t be used as body text or passages longer than a paragraph or two. They look great as headers, logos, or short quotes. If you need something a little more unique, try a script font.

Due to its unique nature, this typeface is hard to classify, but there are a few distinctive categories.

Formal: Inspired by handwriting from the 1600s-1800s, formal scripts often have large, dramatic loops and antiquated styling, and appear to be drawn with a quill or pen.
Casual: Casual scripts are just as beautiful but less formal, looking more like fancy modern handwriting. Often, they look as if drawn with brush strokes.

Decorative/Display

Decorative and Display Font Examples

The last font type, and the hardest to pin down, is decorative/display typefaces. These fonts are the most unique and come in any kind of style you can think of, from graffiti to abstract to three-dimensional font types.

You may be able to get away with using a script font in a paragraph if you’re feeling adventurous, but decorative fonts belong only in single sentences and as header text. They’re designed for style, not legibility.

There’s also symbol fonts, which display letters as various ornaments like faces or objects. This can have some use as decoration.

Display and decorative fonts are optimized for use at very large sizes. Use them anywhere but your body text.

Create Better Font Palettes

Now that you know how to use every type of font, it’s time to put together a font palette for your design project. Most websites use two or three main typefaces, a header and body font.

Remember to use the rule of contrasts. You could use a script header font and match it with an elegant serif, or serif body text with an eye-catching sans-serif title. You could even try two of the same types of fonts, but pick a bolder display typeface and contrast it with a clean body font.

Your choices are unlimited, so experiment with various flavors of fonts and see what happens.


15 Questions To Ask Your Next Potential Employer

Original Source: https://www.smashingmagazine.com/2019/09/questions-ask-next-potential-employer/

15 Questions To Ask Your Next Potential Employer

15 Questions To Ask Your Next Potential Employer

Robert Hoekman Jr

2019-09-20T12:30:59+02:00
2019-09-20T22:08:07+00:00

In my book “Experience Required”, I encourage in-house UX professionals to leave companies who refuse to advance their UX intelligence and capability. There are far too many companies these days who understand the value of UX to waste your time being a martyr for one who will only frustrate you. Your best chance of doing a good job is to avoid a bad position.

Smartly, during a recent Q&A about the book, an audience member asked how we can avoid taking these jobs in the first place. What kinds of questions, he wondered, can you ask during an interview to spot red flags before the company stabs the whole flagpole into your sacred UX heart?

Know What You Want To Know

There’s the usual stuff, sure, such as asking why the position you’re applying for is currently open. What the company’s turnover rate is like. Why that turnover rate is so low or high. A little Googling will easily enough net you a decent list of broad questions you can ask any employer.

But what you really want is to get UX-specific. You want to hone in on precisely what your life might be like should you take the position.

Your best chance of doing a good job is to avoid a bad position.

Sadly, I lacked a great answer at the time to the question about interview questions, so I let it eat at me until I woke up at three a.m two days later and started writing notes. That morning, I emailed my reply to the moderator.

Ask A Great Question, Then Shut Up

To devise the list below, I considered what kinds of things I’d wish a company knew and understood about UX prior to working with them. I can operate in all kinds of situations—as a UX and process innovation consultant, this has been my job, and pleasure, for nearly 13 years now—but I want to know from the start, every time, that the effort will be set up for success. These questions aim to uncover the dirty details that will tell me what I’m walking into.

Much like a good validation session or user interview, these questions are open-ended and designed to draw out thoughtful, long-winded responses. (One-word answers are useless.) I strongly recommend that when and if you ask them, you follow each question with a long, stealthy vow of silence. People will tell you all about who they are if you just shut up long enough to hear them do it. Stay quiet for at least ten seconds longer than you think is reasonable and you’ll get the world.

People will tell you all about who they are if you just shut up long enough to hear them do it.

I’d ask these questions of as many individuals as possible. Given that tech interviews are often hours-long and involve many interviewers, you should be able to grab yourself a wealth of good answers before you head out the door to process and sleep.

If, on the contrary, you are given too little time to ask all these questions, prioritize the ones you’re personally most concerned about, and then consider that insufficient interview time might be a red flag.

Important: The key to the answers you receive is to read between the lines. Listen to what is said, note what is not said, and decide how to interpret the answers you get. I’ve included some red flags to watch out for along with each question below.

The Questions

Let’s get right to it.

1. How does this company define UX? As in, what do you believe is the purpose, scope, and result of good UX work?

Intent

Literally every person on Earth who is asked this question will give a slightly, or wildly, different answer than you expect or hope for. At the very least, the person interviewing you should have an opinion. They should have a sense of how the company views UX, what the various UX roles have to offer, and what effect they should have.

Red Flag(s)

The UX team has a very limited role, has no real influence, and the team, for the most part, is stretched so thin you could put them on a cracker.

2. How do the non-UX people on your product team currently participate in UX decisions?

Follow-ups: Describe a recent example of this kind of participation. What was the UX objective? How was that objective vetted as a real need? What did you do to achieve the objective, step-by-step? How did it turn out? What did you learn?

Intent

Find out how the entire product team approaches UX and how collaborative and supportive they might be in acquiring and acting on good research insights.

Red Flag(s)

They don’t participate in UX decisions.

3. What UX roles exist in the organization, and what do they do?

Intent

Determine where you’ll fit in, and how difficult it might be for you to gain influence, experience, or mentorship (depending on what you’re after). Also, build on the previous question about who does what and how.

Red Flag(s)

UX people at the company are heavily skilled in graphic design, and not so skilled in strategy. The current team members have limited influence. Your role will be similar. Strategy is handled by someone else, and it trickles down to the UX team for execution.

4. Who is your most experienced UX person and in what ways does that experience separate them from others?

Intent

Determine the range of UX intelligence on the team from highest to lowest. Is the person at the top whip-smart and a fantastic leader? Does that person mentor the others and make them better?

Red Flag(s)

The interviewer cannot articulate what makes that person better or more compelling than others. If they can’t answer this question, you’re speaking to someone who has no business making a UX hiring decision. Ask to speak to someone with more inside knowledge.

Noteworthy, but not necessarily a red flag: If you learn that the most experienced person on the team is actually someone with a very sleight skill set, this can mean either there’s room for you to become an influencer, or the company puts so little value on UX that they’ve selected only employees with a small view of UX. The latter could mean you’ll spend all your time trying to prove the value of bigger UX involvement and more strategic work. You may like that sort of thing. I do. This would not be a red flag for me. It might be for you.

5. What are the company’s plans for UX long-term? (Expand it? Reduce it? How so, and why? Is there a budget for its expansion? Who controls it and how is it determined?)

Intent

Map out your road for the next couple of years. Can you rise into the role you want? Or will you be stuck in a cul-de-sac with zero chance of professional growth?

Red Flag(s)

We plan to keep doing exactly what we do now, and what we do now is pretty boring or weak. Also, we have no budget—like, ever—so if you want to bring in a consultant, attend a seminar, hire another person, or run a comprehensive usability study with outside customers, well, good luck with that.

6. How do UX professionals here communicate their recommendations?

Follow-up: How could they improve?

Intent

Learn how they do it now, and more importantly, whether or not it works.

Red Flag(s)

The interviewer has no answer, or—far worse—has an anti-answer that involves lots of arm-waving and ideas falling on deaf ears. The former can, again, mean the interviewer has no business interviewing a UX candidate. The latter can mean the UX team is terrible at communicating and selling its ideas. While this can be overcome with your much better communication skills, it will almost certainly mean the company has some baggage to wade through. Poor experiences in the past will put other product team members on defense. You’ll have to play some politics and work extra heard on building rapport to get anywhere.

7. Who tends to offer the most resistance to UX recommendations and methods and why?

Follow-up: And how much power does that person have?

Intent

This person will either give you the most grief or will give you the great opportunity to improve your communication skills (remember: design is communication!). Knowing who it is up front and how that person operates can tell you what the experience will be like.

Red Flag(s)

Executives, because they distrust UX. If you lack support at the top, it will be a daily struggle to achieve anything substantive.

8. What do UX practitioners here do to advance their values and methods beyond project work? Please be specific.

Intent

See how motivated the UX team is to perpetuate UX values to the rest of the company and improve how the team works.

Red Flag(s)

They don’t.

9. What do you think they should do differently? Why?

Intent

Discover how your interviewer feels about UX. This is, after all, a person who has a say in hiring you. Presumably, this person will be a big factor in your success.

Red Flag(s)

Keep their noses out of product development, stop telling the engineers what to do (speaks to perception of pushy UX people).

10. Describe a typical project process. (How does it start? What happens first? Next? And then?)

Intent

Find out if there is a process, what it looks like, and how well it aligns with your beliefs as a UX professional.

Red Flag(s)

You’ll be assigned projects from the top. You’ll research them, design a bunch of stuff in a vacuum with no way to validate and without any iteration method, and then you’ll hand all your work to the Engineering team, who will then have a thousand questions because you never spoke to each other until just now.

Bonus Question

How and when does the team try to improve on its process? (If it doesn’t, let’s call that a potential red flag as well.)

11. How has your company learned from its past decisions, and what have you done with those learnings?

Intent

UX is an everlasting experiment. Find out if this company understands it’s supposed to learn from the work and become smarter as a result.

Red Flag(s)

No examples, no thoughts.

12. If this is an agency who produces work for clients: What kind of support or backup does this agency provide for its UX recommendations, and how much power does the UX group have to push back against wrongheaded client ideas?

Follow-ups: How does the team go about challenging those ideas? Provide a recent example.

Intent

Find out how often you’ll be thrown under the proverbial bus when a client pushes back against what you know to be the right approach to a given problem. Your job will be to make intelligence-based recommendations; don’t torture yourself by working with people who refuse to hear them.

Red Flag(s)

The interviewer says the agency does whatever the clients demand. You will be a glorified wireframe monkey with no real power to change the world for the better.

13. How does the company support the UX group’s work and methods?

Intent

Determine how the company as a whole thinks about UX, both as a team and a practice. Is UX the strange alien in the corner of the room, or is it embraced and participated in by every product team member?

Red Flag(s)

UX is a strange alien. Good luck getting anyone to listen to you.

14. What design tools (software) does your team use and why?

Follow-ups: How receptive are people to trying new tools? How does evolution happen?

Intent

Know what software you should be familiar with, why the team uses it, and how you might go about introducing new tools that could be better in some situations.

Red Flag(s)

Gain insight into how the team thinks about the UI portion of the design process. Does it start with loose ideas drawn on napkins and gradually move toward higher-quality? Or does it attempt to start with perfection and end up throwing out a lot of work? (See the next question for more on this.)

15. Does a digital design start low-fi or high-fi, and what is the thinking behind this approach?

Follow-up: If you start lo-if, how does a design progress?

Intent

You can waste a lot of hours on pixel-perfect work you end up throwing out. A company who burns through money like that is also going to be the first one to cut staff when things get tight. No idea should be carried through to its pixel-perfect end until it’s been collaborated on and vetted somehow, so you want to know that the company is smart enough to start lo-fidelity and move gradually to hi-fidelity. Hi-fi work should be the result of validation and iteration, not the start of it. A lo-fi > hi-fi process mitigates risk.

Red Flag(s)

All design work starts and ends in Photoshop or Sketch, and is expected to be 100% flawless and final before anyone sees what you’ve produced.

Running The Interview

In an unrelated Q&A years ago, a hiring manager asked how to spot a good UX professional during an interview. I answered that he should look for the person asking all the questions. I repeated this advice in Experience Required.

Now you can be the one asking all the questions.

And in doing so, not only will you increase your odds of being offered the gig, you’ll know long before the offer shows up whether to accept it.

If you, dear reader, have more ideas on how to scavenger-hunt a company’s red flags, we’re all ears. Tell us about it in the comments below.

Smashing Editorial
(cc, il)

Brand Identity for Cargobot Inspired by Classical Modernism

Original Source: http://feedproxy.google.com/~r/abduzeedo/~3/V78ZEkJOR94/brand-identity-cargobot-inspired-classical-modernism

Brand Identity for Cargobot Inspired by Classical Modernism
Brand Identity for Cargobot Inspired by Classical Modernism

abduzeedoSep 20, 2019

h3l © shared a super cool brand identity project for Cargobot. The development of Cargobot’s identity is inspired by classical modernism. His functionalist personality alludes to the simplicity of movement as the main identity axis. The briefing and corporate requirement raised design slogans based on concepts such as “friendly”, “close”, “direct” and “digital”, among others.

The development of the brand identity project covered diverse thematic axes based on the most specific attributes of the business covered by the company. Abstract triggers as symbolism coming from the territory of settlement and gestation, their projective interests; more figurative axes such as roads and routes, to truck operators and distribution plants; the philosophy of life, its consumer behavior, ideals and its various elements related to the industry. From the synthesis and its subsequent conceptualization, the project was debugging towards the simple a recognizable symbol enhancing from the present its behavior towards the future.

Being a brand born in the digital scene, from its first sketches to its mastering, the universe of applications responds to an ON LINE base. In response to the requirement and in the search for innovation in the development of brands, cargobot elevates its pregnancy and recognition in the manipulation of the identity system, the personality of the language emerges in repetition and rotation operations, a unique and comprehensive territory, capable of support with absolute versatility the ON LINE and OFF LINE requirements and even more dialogue in the market with full autonomy and recall. These results present Cargobot within a development mechanism conceived by h3l as the future of brands, symbols that cease to be unique ways to transform into concepts–Cargobot is a pregnant and metaphorical brand with a language based on movement represented by static forms.

For more information check out: www.cargobot.io

Brand Identity

Definition

Inertia is the resistance, of any physical object, to any change in its velocity. This includes changes to the object’s speed, or direction of motion. 

An aspect of this property is the tendency of objects to keep moving in a straight line at a constant speed when no forces are upon them — and this aspect, in particular, is also called inertia.

Definition

 In mathematics, a sequence is an enumerated collection of objects in which repetitions are allowed. Like a set, it contains members (also called elements, or terms). … Unlike a set, the same elements can appear multiple times at different positions in a sequence, and order matters.


Trippy CSS Distortion Effects

Original Source: http://feedproxy.google.com/~r/1stwebdesigner/~3/Bc0K9cGqc7w/

Sometimes a cool glitchy, distorted effect is the perfect addition to your web design. Maybe you’re creating a tech site, a developer’s portfolio, or something completely experimental. Distortion effects are an unconventional but interesting way to grab visitors’ attention with a unique animation.

We’ve collected some glitchy CSS effects for you to use today. They’re free to copy or study as a learning tool, and they range from text and image glitch effects to hover distortions to trippy background animations. Whatever you’re looking for, one of these effects has the inspiration you need.

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Pure CSS Glitch Effect

See the Pen
Pure CSS Glitch Effect by Felix Rilling (@FelixRilling)
on CodePen.

CodePen Challenge: Color Pop

See the Pen
CodePen Challenge: Color Pop by Johan Lagerqvist (@lgrqvst)
on CodePen.

Trippy CSS Effect

See the Pen
Trippy CSS effect by kryo (@kryo2k)
on CodePen.

Glitch Photo Filters CSS

See the Pen
Glitch Photo Filters CSS by Sergey (@canti23)
on CodePen.

Perspective Split Text Menu Hover

See the Pen
Perspective Split Text Menu Hover by James Bosworth (@bosworthco)
on CodePen.

Clean CSS Glitch

See the Pen
Clean CSS Glitch by Piotr Galor (@pgalor)
on CodePen.

Creepy Squiggly Text Effect with SVG

Example of Creepy Squiggly Text Effect with SVG

Text Shuffle & Distort

See the Pen
Text shuffle & distort fx by Blaz Kemperle (@blazicke)
on CodePen.

Glitch CSS

See the Pen
Glitch CSS by Iliuta Stoica (@iliutastoica)
on CodePen.

Infinite SVG Triangle Fusion

See the Pen
Infinite SVG Triangle Fusion by Rob DiMarzo (@robdimarzo)
on CodePen.

Glitch Effect in CSS

See the Pen
Glitch effect in CSS by Thomas Aufresne (@origine)
on CodePen.

Buttons with Trippy Background Animation on Hover

Example of Buttons with Trippy Background Animation on Hover

Trippy – CSS only

See the Pen
Trippy – CSS only by Emmanuel Lainas (@RedGlove)
on CodePen.

Laser Text Animation

Example of Laser Text Animation

Glitch Text

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Glitch Text by Chase (@chasebank)
on CodePen.

Oddly Satisfying CSS Only Triangle Animation

See the Pen
Oddly satisfying CSS Only triangle animation by eight (@eight)
on CodePen.

Paint on Heat Distortion

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Paint on Heat Distortion by Matt Popovich (@mpopv)
on CodePen.

Trippy Squares – Left to Right Wave

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Trippy Squares – Left to Right Wave! by Praveen Puglia (@praveenpuglia)
on CodePen.

Glitch Clock

See the Pen
Glitch Clock by Constantine (@museum404)
on CodePen.

Glitchy and Psychedelic CSS Effects

There’s something simply awesome about an unusual distortion effect. Using them correctly can help you make an awesome website that people will love to explore. Too much distortion can be an eyestrain, but a cool trippy background animation or some glitchy text can pull the whole design together.

You also should be careful with implementing too many CSS effects onto your website. Too many animations can lead to a slowdown. If you find your website loading slowly, this guide can help you cut down on bloat and let you keep your awesome new effects.

Next time you’re making a dark website, a site with tech or programming focus, or a page you want to be unconventional and unique, try out one of these free glitchy CSS effects. You’ll love the character it can bring to a design.


Collective #550

Original Source: http://feedproxy.google.com/~r/tympanus/~3/1e-T7jl4vnE/

C550_WOTW

Inspirational Website of the Week: Déplacé Maison

A refreshing design with lots of character and perfect details. Our pick this week.

Check it out

C550_form

Where to put buttons on forms

Button placement can make or break a form. Find out the best place to put them in this article by Adam Silver.

Read it

C550_symbols

Art of Symbols

Emotive Brand’s creative exploration on how ancient symbols inform contemporary brand design.

Check it out

C537_divi

Our Sponsor
The Ultimate WordPress Page Builder

You’ve never built a WordPress website like this before. Divi is more than just a WordPress theme, it’s a completely new website building platform that replaces the standard WordPress post editor with a vastly superior visual editor.

Try it

C550_Copypalette

CopyPalette

Create consistent monochromatic color palettes and export them to Figma or Sketch.

Check it out

C550_wave2

wAve

A wonderful wavy letter demo by Adam Kuhn.

Check it out

C550_smcover

My Design Process Of The Cover Design For Smashing Magazine Print Issue #1

In this article, Veerle Pieters, sheds some light into her design process of Smashing Magazine’s cover.

Read it

C550_hooks

Thinking in React Hooks

Amelia Wattenberger’s draft for a guide to the fundamental mindset change when switching from React class components to functional components + hooks.

Read it

C550_faces

Generated Photos

100,000 AI-generated faces free to use in any project.

Check it out

C550_monocle

Monocle

A wonderful magnifying list experiment by Hakim El Hattab.

Check it out

C550_andy

Keeping it simple with CSS that scales

A written version of Andy Bell’s talk he first delivered at “State of the Browser 2019”.

Read it

C550_MichelleBarker

Thoughts on the State of the Web

Michelle Barker reflects on “State of the Browser” conference and shares some thoughts on the current state of the web.

Read it

C550_keyframes

Using Custom Properties to Wrangle Variations in Keyframe Animations

Read how Sandrina Pereira found a way to account for variations within a keyframe animation using custom properties.

Read it

C550_darkmode

Dark Mode — Working with Color Systems

Søren Clausen writes how with the introduction of Dark Modes, colors now also need to be put into systems.

Read it

C550_fish

Upside down

A hypnotizing demo made by K-T.

Check it out

C550_raindrop

Raindrop

A rain effect that realistically interacts with elements on a page. By Neal Agarwal.

Check it out

C550_v8

Nullish coalescing

Learn about the nullish coalescing proposal that adds a new short-circuiting operator meant to handle default values in JavaScript.

Read it

C550_letteranim

Typing Animation.. with Puns!

A fun typing animation made by Dave Quah.

Check it out

C550_testwindows

Testing Accessibility on Windows with VirtualBox

The Accessibility DIY Kit for VirtualBox lets you test the accessibility of your website on Windows when working on a Mac.

Read it

C550_Krishna

Free Font: Krisha

A bold and beautiful display typeface by Daler Mukhiddinov.

Get it

C550_3dcolorcustomizer

From Our Blog
How to Build a Color Customizer App for a 3D Model with Three.js

Learn how to create a complete color customizer app for a 3d model of a chair using Three.js in this in-depth tutorial.

Read it

Collective #550 was written by Pedro Botelho and published on Codrops.

3 Best Ways To Boost The Speed Of Magento Software

Original Source: http://feedproxy.google.com/~r/Designrfix/~3/FX5F3G1yPmk/3-ways-boost-speed-magento-software

The success of your online stores depends on how fast and smooth it operates. If the site performance is not up to par with others in the industry, then you will lose a lot of potential customers. If that is the case with your online store, then you will need to monetize the Magneto software. […]

The post 3 Best Ways To Boost The Speed Of Magento Software appeared first on designrfix.com.

How to Build Your First Telegram Chatbot with Node.js

Original Source: https://www.sitepoint.com/how-to-build-your-first-telegram-chatbot-with-node-js/?utm_source=rss

So, this morning you woke up with the idea to develop a way to store and label interesting articles you’ve read. After playing with the idea, you figure a Telegram chatbot is the most convenient solution for this problem.

In this guide, we’ll walk you through everything you need to know to build your first Telegram chatbot using JavaScript and Node.js.

To get started, we have to register our new bot with the so-called Botfather to receive our API access token.

Bot Registration with @BotFather

The first step towards our very own Telegram bot is registering the bot with the BotFather. The BotFather is a bot itself that makes your life much easier. It helps you with registering bots, changing the bot description, adding commands, and providing you with the API token for your bot.

The API token is the most important step, as this allows you to run the code that can perform tasks for the bot.

1. Finding the BotFather

The BotFather can be found on Telegram by searching for ‘BotFather’. Click on the official BotFather, indicated with the white checkmark icon in the blue circle.

2. Registering a New Bot

Now we’ve found BotFather, let’s talk to him! You can start the conversation by typing /newbot. BotFather will ask you to choose a name for your both. This name can be anything and doesn’t have to be unique. To keep things simple, I named my bot ArticleBot.

Next, you will be prompted to input a username for the bot. The username must be unique and end in bot. Therefore, I chose michiel_article_bot, as that username was not yet taken. This will also be the username you use for looking up the bot in Telegram’s search field.

FatherBot will return a success message with your token to access the Telegram HTTP API. Make sure to store this token safely, and certainly don’t share it with anyone else.

3. Modifying the Bot

We can further modify the bot by adding a description or setting the commands we wish the bot to know. You can message the bot with the text /setcommands. It will show you how to input the commands with the format command1 – Description.

The post How to Build Your First Telegram Chatbot with Node.js appeared first on SitePoint.

Use Quantity Queries to Make Your CSS Quantity-Aware

Original Source: https://www.hongkiat.com/blog/quantity-queries-css-quantity-aware/

Quantity queries are specially set-up CSS selectors that allow developers to make their code quantity-aware. In responsive design, we usually use media queries to adapt our design to different…

Visit hongkiat.com for full content.