Collective #793
Original Source: https://tympanus.net/codrops/collective/collective-793/
Ark UI * A faster web in 2024 * HTML Web Components
Black Friday for Print On Demand Stores: Essential Tips and Strategies
Original Source: https://ecommerce-platforms.com/articles/black-friday-print-on-demand
Thanksgiving is fast approaching, and that means it’s time for online store owners to prepare for Black Friday and Cyber Monday. As a print on demand store owner, you may wonder about the best ways to take advantage of the Black Friday madness.
Are there different marketing strategies to use?
Should you offer insanely steep discounts like you see from big brands like Best Buy and Amazon?
To answer those questions, we should start by specifying that Black Friday is unique for print on demand sellers. It’s an incredible time of the year for print on demand products since you can sell unique mugs, sweaters, and home goods that cater to the season.
You also might find that many customers would rather buy print on demand items during the holidays, since these types of products make for unique, memorable gifts.
Add in the fact that so many people attend funny holiday parties (ugly Christmas sweater parties and bar crawls), so print on demand makes for the ideal business to run during the holiday season.
The potential for high sales makes for an appealing time of the year, but how do you approach marketing, social media, and the promotional materials on your website during Black Friday? In this guide, we outline some of our must-follow tips for print on demand stores on Black Friday and Cyber Monday.
In this article:
Black Friday Tip #1: Create Specific Black Friday and Cyber Monday Deals
Black Friday Tip #2: Get the Deal Information on Your Website
Black Friday Tip #3: Create and Schedule Marketing Materials to Announce Deals on Different Channels
Black Friday Tip #4: Offer Exclusive Discounts on Social Media
Black Friday Tip #5: Use Sales Tactics That Increase Cart Values
Black Friday Tip #6: Use Tactics That Bring Customers Back to Your Store
Black Friday Tip #7: Take Advantage of Scarcity and FOMO
Black Friday Tip #8: Consider a Contest, Raffle, or Giveaway to Stir Up Excitement
Our Conclusion on Black Friday for Print on Demand Stores
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Black Friday Tip #1: Create Specific Black Friday and Cyber Monday Deals
The first step in preparing for a Black Friday sales season in the print on demand market is to devise a series of very specific deals.
Write your deals down
Include exactly when the deal starts and when it ends (date and time)
State which products get covered under this deal (is it all of them in your product collection or just a few?)
Create the exact discounts or promotions you plan to have, then connect them to the products you intend to discount (ie. 10% off for all clothing on Black Friday only; 25% off all jewelry on Black Friday and an increased 35% off all jewelry on Cyber Monday)
Write down exactly how you intend on notifying customers about these deals
With the deal documented, the plan for your Black Friday and holidays deals becomes easier to implement.
You’re able to pass that information along to coworkers who may need to update things like the website, social media pages, and email newsletters. You can also schedule the marketing materials long before running campaigns, essentially helping you run the the sales on auto-mode.
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Black Friday Tip #2: Get the Deal Information on Your Website
Updating your website won’t necessarily get people to visit the site, but it serves as a page for people to land on relevant deals (or at least to see banners about the deals) when they arrive at the site from advertisements, social media links, and email marketing campaigns.
You must, therefore, have your website optimized and filled with Black Friday Graphics to grab attention and push people to buy.
The best plan of action is to create similarly branded banners to scatter throughout your website. This way, the store looks more festive and has a clear focus on marketing the Black Friday sale over everything else.
Create individual banners to fit certain area of your website.
Here are some examples of where to put the promotional banners:
In the homepage header area
As an addition to your product images
As popup notifications
As widgets in the header, footer, or sidebar areas
Within your blog content
Bonus Tip: Provide Shipping and Returns Information
One issue with the holiday selling season is that everyone is shopping at the same time, more than they usually would, and for such a short period of time (mainly within one month). That leads to disruptions in production, shipping, and even your ability to handle all the orders.
That’s why you must maintain a policy of full transparency to customers. This way, they know when they should expect to receive orders, if there are any shipping delays in the area, and on which date they should buy to receive a package before important dates like Christmas or New Years.
You can highlight these concerns on your Shipping page, but also consider listing information like this on product pages, FAQs pages, and anywhere else you might find it relevant.
Here are some questions to answer for your customers:
Will shipping prices increase during the holiday season?
How are shipping times affected by Black Friday and holiday traffic?
How quickly does your print-on-demand supplier take to produce an item and send it out?
Do certain states/countries receive their packages slower or faster than others?
What are the absolute last dates people can purchase items to guarantee they get delivered on important dates like Christmas?
What’s the return policy for all products on your store? Is there an extended return policy for products purchased during Black Friday (or the holiday season in general?)
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Black Friday Tip #3: Create and Schedule Marketing Materials to Announce Deals on Different Channels
Depending on your marketing channels, you must take the deals you plan to use and generate marketing materials for each of those channels.
Ideally, you use a tool like Canva or Adobe Spark to create banners and advertising spots for social media pages and search engine marketing. This type of software provides templates for Black Friday deals that fit into a wide variety of formats. For instance, you could choose to make a Black Friday banner for Instagram then quickly convert the same banner to one suitable for Pinterest.
Other marketing tactics require additional tools. Setting up email marketing campaigns, for instance, requires something with email templates, sending tools, and drag-and-drop holiday designs that you can customize to match your print on demand branding.
Take a look at our list below and think about the marketing channels you might use to tell customers about your print on demand Black Friday sales. If you don’t already have a following on channels like social media platforms, you’re better off spending time and money on advertising; that way, you’re not relying on organic marketing that would probably lead to nowhere.
Useful channels for marketing print-on-demand Black Friday deals:
Social media platforms like Facebook, TikTok, Instagram, and Snapchat (for sharing organic content to your followers)
Advertising portals on social media platforms: All the major social platforms give you the opportunity to list advertisements for a charge (you can also target certain users, retarget those ads, and utilize design tools that work best for each platform)
Advertising on search engines: This is primarily for Google, but you have the option to advertise on other search engines like Bing. Use the design and targeting tools on search engines to immediately find customers who may want to purchase your print on demand products
Email marketing: Through tools like Mailchimp and ConstantContact, you can create holiday-branded newsletters, promotional emails, and transactional emails to alert subscribers about your upcoming Black Friday deals
Marketplace advertising: Some of the larger marketplaces like eBay, Amazon, and Etsy have advertising options to push your product listing to the top of the search results; this helps significantly with print on demand products, particularly on Etsy
Influencer marketing: If you already have partnerships, send out free samples and payments to your influencers to get them talking about your Black Friday deals
Content marketing: Get the word out about Black Friday and Cyber Monday deals by turning to whatever current publications you use to communicate with your customers; we’re talking blog posts, YouTube videos, infographics, or even podcasts
The list goes on, but the main point is to pick a few of the marketing channels where you already have experience.
Black Friday is no time to experiment with how to make TikTok videos, or how to send out a mass email. Approach the marketing channels you’re most comfortable with, and use them to pepper customers with announcements and reminders of your Black Friday sales until it’s all over.
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Black Friday Tip #4: Offer Exclusive Discounts on Social Media
What better way to reward the customers who follow your brand closest than to provide exclusive discounts on places like social media and your email newsletter.
This tactic also serves as a way to convince others to follow you on social media, or join your email newsletter, since you can tell customers that the only way to get the discount is through those channels.
Just about every ecommerce platform offers discount code creation. In Shopify, use the Discounts section to generate a unique discount code that decreases the cart or product total by a percentage or fixed amount.
To make the code exclusive to one channel, only share it on that channel. There’s always a chance that it gets leaked to discount code sites or other customers, but it still makes your social accounts the fastest way to get the discount.
You might even consider limiting the discount code to specific customer segments you’ve made on Shopify, or certain channels you have configured in the dashboard.
There are other apps to create exclusive discount codes for specific products or channels. The Discounty app offers automatic discount campaigns, while also allowing discount code segmentation and bulk discounts.
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Black Friday Tip #5: Use Sales Tactics That Increase Cart Values
One way to boost sales on Black Friday, specifically for a print on demand store, is to utilize strategies that convince customers to add an extra something to their carts. Sometimes this is a little nudge, but other times you might offer a huge bonus if they reach a certain price point in their cart.
Here are your best bets:
Upsells: Include related items that complement the current item in the cart. Upsells work well for print on demand stores since you can offer the same print someone wants on a mug and upsell it as a beer koozie or coaster.
Cross-sells: Slightly different than upsells, cross-sells show relevant products that don’t necessarily go with the product but may be related in some way. You can show products from the same category (like sweaters and hoodies) while someone checks out, or on product pages.
Free gifts for minimum purchase amounts: We’ve seen this done time and time again. The store shows a banner at the top of the website announcing that all purchases over $100 receive a free keychain or mug. This is particularly useful for print on demand stores since you can choose a relatively inexpensive item to boost sales significantly.
Buy one get one deals: This is one of the most effective “value-added” marketing techniques of all time. Instead of discounting an individual product, you prompt customers to save by buying more. You can even opt for a “buy three get one free” promo, or some other variant to improve margins.
Free shipping on minimum purchase amounts: Similar to giving out a free gift for a minimum purchase amount, this method ties in something that everyone wants with their purchase: free shipping. Add this promotion to your banners, then have the free shipping discount trigger automatically through your Shopify store or other ecommerce platform.
Product bundles: A product bundle presents real value to the customer while increasing average cart value for your store. Create completely new product pages with several similar products bundled into one. Be sure to specify how much money people save when they go for one of the bundles.
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Black Friday Tip #6: Use Tactics That Bring Customers Back to Your Store
The holiday shopping season is much longer than Black Friday and Cyber Monday. The overall goal is to keep customers coming back throughout the holiday season, and well beyond that. Therefore, you should implement some effective tactics to bring customers back to your print on demand store.
Retargeting advertisements: The concept of retargeting says that it takes several “touches” to actually convince a customer to buy. Therefore, advertising networks on social media and search engines offer retargeting campaigns to connect with potential customers who showed a bit of interest in one of your previous ads.
Customer surveys: One way to follow up with a previous, current, or potential customer is to ask them to fill out a customer survey. Not only is it an excuse to send an email or message to your customers (with coupons and other incentives for filling out the survey), but surveys collect valuable information about what you can improve as a business.
Abandoned cart emails: The abandoned cart email works well during Black Friday sales since these emails reach out to customers who may have simply forgotten to check out. Abandoned cart emails also give you the option to slip in some promotions or upsells that the customer may not have known about from their previous experience on your print on demand store.
Defunct customer emails: Often called “defector” emails, these are similar to abandoned cart emails, except they target former customers who haven’t purchased from your store in a while. These give you yet another chance to send out Black Friday and holiday promotions, potentially reigniting the spark they had about purchasing from your store in the first place.
Receipt emails: Perhaps one of the most powerful ways to bring customers back to your print on demand store during the holidays, receipt emails must always have a way to convince customers to return. Whether it’s a follow-up coupon, related product recommendations, or even links to your blog, we highly encourage you to optimize those receipt emails long before Black Friday.
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Black Friday Tip #7: Take Advantage of Scarcity and FOMO
The fear of missing out (FOMO) drives consumer spending when people are uncertain as to whether they’ll have a chance to take advantage of a great deal, or get a product at all. Scarcity ties into FOMO since it’s a way to show that you only have a limited supply of something before they’re all gone.
When selling print on demand products during Black Friday and Cyber Monday, it’s wise to explore tactics for both FOMO and scarcity. Here are some suggestions:
Products exclusive to Black Friday: Create a “limited edition” print on demand shirt, hat, or sweater and tell your customers they can only get it on Black Friday.
“Last chance” promotions: When a deal comes down to its final days, or hours, notify customers through marketing channels to explain that the deal, or product, won’t be around much longer.
Countdown timers: Place countdown timers on products with Black Friday deals. This creates urgency in the mind of the customer, making them want to buy now before the timer runs out.
Limited stock notifications: This is the classic example of using scarcity to drive sales. Print on demand brands may not technically have limited stock, but it’s always possible to create artificial scarcity. Simply decide that you only plan on selling 100, or 1,000, of a certain product, and slap a “stock count” badge on the product so customers know they might miss out.
Notifications about when others have bought the products: Here’s a way to show your print on demand customers that product is clearly popular with other people. Reveal a live feed of which other customers have purchased an item. You can activate this type of functionality with a social proof app like Nudgify.
Flash sales: Often accompanied by a countdown timer, flash sales last just a few hours of the day and use the power of scarcity and FOMO by showing wonderful deals that don’t last that long. Flash sales work wonders during Black Friday, and the entire holiday season, since you can run dozens of these flash sales in a short period of time. Consider apps like Hextom to activate your flash sales with countdown timers.
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Black Friday Tip #8: Consider a Contest, Raffle, or Giveaway to Stir Up Excitement
Make your Black Friday promotions as fun and festive as possible by tapping into the excitement of raffles, contests, and giveaways. A contest usually takes longer to set up, but giveaways and raffles can be put together in a matter of minutes, and they allow you to brand the promotions using holiday imagery and phrases.
The ViralSweep app, for instance, provides quick tools for making giveaways or raffles with the click of a button. You can collect user-generated content and let people vote on them, and give bonus entries when customers like or share the contest or raffle.
Simply pick a few items that people may want during the holidays, and build your marketing plan around getting as many people to sign up for the giveaway or raffle as possible.
This strategy is one of the quickest ways to build an email list or boost social media numbers, since people love free stuff.
You may have to do some email list cleaning after the fact, since many people are only in it for the one-time raffle/giveaway.
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Our Conclusion on Black Friday for Print on Demand Stores
It all begins with preparation, long before Black Friday and Cyber Monday come around. Start by choosing your promotions, then tap into the various marketing elements available through platforms like Shopify.
Print on demand stores have the unique advantage of selling holiday-friendly items: holiday-themed mugs; hobby-based clothing; and home goods that someone may not buy on their own during the year (but are perfect for gifting!).
Use our tips to take full advantage of Black Friday, and the entire holiday season, for your print on demand store. If you have any questions, let us know in the comments below!
The post Black Friday for Print On Demand Stores: Essential Tips and Strategies appeared first on Ecommerce Platforms.
ADCOLOR FUTURES: A Study in Circles in Graphic Design
Original Source: https://abduzeedo.com/adcolor-futures-study-circles-graphic-design
ADCOLOR FUTURES: A Study in Circles in Graphic Design
abduzeedo1123—23
Explore the simplicity and vibrancy in the editorial design and graphic design project for ADCOLOR FUTURES 23, where circles create a dynamic visual language.
Deutsch LA, shared by Kenneth Kegley and Vanissa Wong, have unveiled a striking project for ADCOLOR FUTURES 23 that stands as a testament to the power of minimalist design in conveying complex concepts. This project showcases the potential of circles not just as shapes but as the foundation of an entire visual language. Through this motif, the designers explore various compositions, transforming the circular form to craft iconography and patterns that communicate the themes of “futures” and “adcolor.”
The design’s simplicity belies its sophistication. It evolves a single geometric shape into a series of patterns, each serving a distinct function within the broader narrative of the piece. The words “futures” and “adcolor,” rendered in this circular pattern, are not just text but become integral elements of the design itself, harmonizing seamlessly with the graphic elements.
Color plays a pivotal role in this narrative. The choice of a light lime green against a cyan accent tone is both vibrant and intentional, creating a visual experience that is fresh and contemporary. This color scheme not only elevates the design but also imbues it with a sense of optimism and forward-thinking—apt for an initiative like ADCOLOR FUTURES.
This editorial design project is a study in restraint and intention. Every element, from the color palette to the use of shapes, is thoughtfully chosen to create an editorial piece that is both functional and aesthetically compelling. Kegley and Wong demonstrate that with a clear vision and a refined approach, even the most basic elements of design can be woven into something extraordinary.
The result is a cohesive and elegant editorial design that stands out in its field. The designers have achieved an equilibrium where form meets function, delivering a message that is both clear and visually engaging. This project is a reminder that in graphic design, sometimes less is indeed more, and that the most minimalistic approach can often be the most impactful.
Editorial design and graphic design artifacts
Credits
Client: ADCOLOR
Agency: Deutsch LA
Studio: Steelhead
SVP, Director of Experiential: Acacia May
EVP, Head of Advocacy and Communications: Ayn Howze
Associate Producer: Sydney Smith
EVP, Chief Design Officer: Adhemas Batista
SVP, Director of Design: Talin Baharian
Design Director: Kenneth Kegley
Designer: Vanissa Wong
SVP, Director of Assets and Content: John Cluckie
Photographer: Ben Morris
For more information make sure to check out Deutsch LA, Kenneth Kegley and Vanissa Wong website.
WooCommerce vs Wix: Which Is Best for Your Next Online Store
Original Source: https://www.sitepoint.com/woocommerce-vs-wix-online-store/?utm_source=rss
In this comparison of WooCommerce and Wix, you’ll learn about the relative benefits offered by each platform for setting up an online store.
Continue reading
WooCommerce vs Wix: Which Is Best for Your Next Online Store
on SitePoint.
Collective #792
Original Source: https://tympanus.net/codrops/collective/collective-792/
Storefront.design * Monaspace * image-dimensions
10 Best Black Friday 2023 Deals for Designers & Agencies
Original Source: https://tympanus.net/codrops/2023/11/21/10-best-black-friday-2023-deals-for-designers-agencies/
Unlock incredible Black Friday deals for web designers and design agencies without braving the crowds—discover exclusive online offers to enhance your business and design endeavors.
15 Best New Fonts, November 2023
Original Source: https://www.webdesignerdepot.com/2023/11/15-best-new-fonts-november-2023/
2023 is almost over, and the new fonts are still coming thick and fast. This month, we’ve found some awesome variable fonts, some revivals, and one or two novelty fonts to get you through the holiday promotion work. Enjoy!
10 Great Black Friday Deals for Designers, Marketers and Small Businesses
Original Source: https://www.hongkiat.com/blog/black-friday-deals-designers-marketers-businesses/
If you know the thrill of nabbing Black Friday deals, you’re aware of the treasure trove that awaits. Black Friday is often seen as the prime time to snag a deal, especially if you’re a web designer or part of a design agency keen on tools to bolster your online business.
The countdown is on, and bargain hunters are gearing up for the rush. But you? You have the luxury to unwind in front of your computer with a cozy cup of coffee, leisurely browsing through this curated list of Black Friday specials tailored for web designers and agencies. Rest assured, each item on this list stands out for its quality and is the best in its class.
So, here’s to smart shopping.
Overview:
Tool Name
Description
Black Friday / Cyber Monday
BeTheme
Website Builder
$39 – 35% off
wpDataTables
WordPress Table and Chart Plugins
Up to 70% off
Amelia
WordPress Event Booking Plugin
Up to 70% off
Brizy
Multiplatform Website Builder
Up to 50% off
LayerSlider
WordPress Slider Builder Plugin
Up to 50% off
Trafft
Appointment Scheduling Tool
Up to 50% off
Getillustrations
Vector Illustrations
$195/year
Hongo
E-commerce Platform
$41
Slider Revolution
Dynamic WordPress Plugin
33% off
XStore
WordPress & WooCommerce Theme
Up to 50% off
BeTheme
Notable Website Builder for WordPress
BeTheme is recognized for its extensive library of over 700 customizable pre-built websites. Its range of robust core features are noteworthy, including:
BeBuilder, a fast and user-friendly WordPress website builder, available in three versions: blocks, classic, and developer.
Be’s WooCommerce builder, designed to enhance online shopping experiences and potentially increase sales.
Header and Footer builders from BeTheme, which offer customization beyond preset designs, allowing for personalized website sections.
Additional features such as Be’s Popup, Sidebar Menu, Mega Menu builders, and the Loop Builder with dynamic data capabilities.
BeTheme also includes Conditional Logic, a feature to control the display of sections, wraps, or elements.
Click the banner to learn more about BeTheme’s Black Friday offer.
Visit BeTheme
wpDataTables
Comprehensive Tables & Charts Plugin for WordPress
Creating interactive tables or charts from a vast amount of data can be challenging. The wpDataTables plugin, however, aims to simplify this task.
wpDataTables is beneficial for data analysts, web developers, and business owners, offering features that aid in data management, such as:
Tools for creating responsive and easily manageable tables and charts.
The ability to process data from various sources in multiple formats.
Features for front-end table editing, sorting, advanced filtering, and conditional formatting to emphasize important data.
Pagination and AJAX loading to manage data efficiently.
More than 8 styles for customizing data tables.
Support for Excel-like formulas, among other features.
A Black Friday promotion offers up to 70% off. More details are available by clicking on the banner.
Visit wpDataTables
Amelia
Leading Appointment and Event Booking Plugin for WordPress
Amelia is suited for various industries like beauty, healthcare, fitness, consulting, education, and training. It facilitates the automation and optimization of appointment booking processes, managing:
A range of services, including packages, event tickets, resource and group bookings, recurrent appointments, and providing real-time notifications and reminders.
The capability to handle an unlimited number of appointments at multiple locations from one platform and dashboard.
Clients can book appointments around the clock and make payments online through Stripe, PayPal, Mollie, or Razorpay. Amelia integrates with WooCommerce, Google Calendar, Outlook Calendar, Google Meet, Zoom, as well as Elementor, Divi, and Lesson Space.
Incorporate the Amelia plugin into your website for added value, especially with a 70% Black Friday discount. Click the banner to learn more.
Visit Amelia
Brizy
Distinctive Multiplatform Website Builder
Brizy stands out as a website builder known for its speed, effectiveness, and ease of use. What sets it apart is its multiplatform capability, which includes Cloud and WordPress support, and an anticipated Shopify integration. This builder is equipped with over 180 pre-made templates, all optimized for high conversion rates.
Additionally, Brizy enhances marketing efforts with tools like a popup builder and CRM integrations. It is especially beneficial for design agencies and SaaS product owners, thanks to Brizy’s 100% white label reseller plans. These plans allow them to provide a DIY website builder to their clients, adding significant value to their services.
Brizy plans are available at a 50% discount for Black Friday.
Visit Brizy
LayerSlider
Leading WordPress Slider Builder Plugin
LayerSlider elevates websites with dynamic flair, style, and animations, making it an ideal tool for transforming dull sites or creating visually striking new ones. It offers an affordable way to develop sophisticated websites without incurring substantial expenses.
With a collection of over 210 customizable templates for websites, sliders, and popups, LayerSlider is user-friendly and well-suited for beginners or those embarking on new projects. This accessibility and versatility make it a popular choice for enhancing online presence.
Take advantage of the Black Friday offer of up to 50% off. The discount can be accessed using the coupon code: BF2023.
Visit LayerSlider
Trafft
Comprehensive Appointment Scheduling Software
Trafft is an all-in-one software solution designed to automate bookings, manage calendars, services, staff, customers, and handle payments efficiently. This system is particularly beneficial for businesses operating in multiple locations, offering features such as custom fields and domains, group bookings, as well as comprehensive invoice and payment management.
Additionally, it’s an excellent tool for agencies and web designers, enabling them to offer clients a customized, brand-tailored booking solution. This adaptability makes Trafft a versatile and valuable asset for various business models.
A Black Friday/Cyber Monday discount of up to 50% makes it an attractive option.
Visit Trafft
Getillustrations
Quality Vector Illustrations for Digital Projects
Getillustrations provides a wide array of illustrations that cater to diverse digital projects and keep pace with evolving illustration styles. It boasts an extensive collection of over 18,000 vector illustrations, ensuring a broad selection for various needs. Each illustration comes with a commercial use license, granting permanent usage rights.
Moreover, the platform accommodates different requirements by offering illustrations in multiple formats, including PNG, SVG, Ai, and Figma. This makes Getillustrations a comprehensive resource for digital creatives seeking quality and variety in illustrations.
Suitable for websites, apps, presentations, and more, Getillustrations also offers a 40% Black Friday discount with the coupon code BLACK2023.
Visit Getillustrations
Hongo
Comprehensive Shopify Theme for E-commerce
Hongo is a Shopify theme tailored for crafting visually appealing and efficient e-commerce stores, optimized to boost conversions. It comes equipped with features like quick view, product comparison, wishlist, advanced filters, color swatches, and product videos, enhancing the shopping experience.
The theme also offers extensive customization options, including over 150 sections, more than 100 demo pages, various product card styles, and adjustable settings in the Shopify Customize panel. To assist users, Hongo includes detailed documentation and instructional videos, providing valuable guidance for creating a compelling online store.
Visit Hongo
Slider Revolution
Dynamic WordPress Plugin
Slider Revolution is a tool that significantly enhances web pages with its unique features, offering great versatility to web designers. It boasts a wide range of advanced animation effects and provides over 250 website and slider templates, catering to various design needs. A standout feature is the “Fluid Dynamics” addon, which introduces interactive, dynamic fluid simulation effects.
During Cyber Weeks (Nov 17 – Dec 1), enjoy 3 exclusive templates and a 33% discount using code CYBER33.
Visit Slider Revolution
XStore
Enhanced WordPress & WooCommerce Theme
XStore, known for its user-friendly interface as a WordPress and WooCommerce theme, now comes with new enhancements. It incorporates the Single Product Builder with Elementor, allowing for detailed customization of product pages.
Additionally, the introduction of the Products Archive Builder enables the creation of attractive product archive pages. With a substantial collection of over 130 prebuilt websites, XStore offers a robust foundation for building a wide range of online stores, catering to diverse e-commerce needs.
Visit XStore
The post 10 Great Black Friday Deals for Designers, Marketers and Small Businesses appeared first on Hongkiat.
Thinkific vs Kajabi vs Teachable: Complete 2024 Guide
Original Source: https://ecommerce-platforms.com/articles/thinkific-vs-kajabi-vs-teachable
Thinkific vs Kajabi vs Teachable, which course creation platform is best for you? In this complete comparison review, we’ll be looking at some of the most important features of each platform, to help you make the right choice.
I’ve experimented with each platform, and assessed the user reviews of other online educators to provide you with a comprehensive insight into the services on offer. Read on for my behind-the-scenes look at what each course creator can do.
Continue reading Thinkific vs Kajabi vs Teachable: Complete 2024 Guide
The post Thinkific vs Kajabi vs Teachable: Complete 2024 Guide appeared first on Ecommerce Platforms.
Capto Screen Capturing Tool – Review (2023)
Original Source: https://www.hongkiat.com/blog/capto-screen-capture/
Capto is an impressive application designed for both screen capturing and screen recording. At first glance, the app might seem a bit daunting due to its wealth of features. It offers numerous modes for taking screenshots and recording your screen, giving you plenty of options to choose from.
It has all of Mac’s screenshot features…
Similar to the native screen recording feature on Mac, Capto allows you to capture:
The entire screen.
A specific area of your choice.
Any particular window, active or inactive.
…plus a little extra.
Beyond the capabilities of Mac’s built-in screen recording features, Capto offers the following enhancements:
Screen capture with a customizable delay time, such as a 4-second delay.
The ability to capture dropdown menus and webpages.
All screenshots and screen recorded videos will be stored within the app. Additionally, the app provides tools that allow you to annotate your screenshots and edit screen recordings right within its interface, details of which I’ll delve into later in the article.
Download Capto:
Official website
Mac store
Getting Started
After downloading, installing, and launching the app for the first time, this is the interface you’ll be greeted with.
The first step after installing the Capto is to allow it the necessary permissions to integrate with your system’s default keyboard shortcuts.
To do this, navigate to your System Preferences, then to Security & Privacy > Privacy > Accessibility. Scroll down the list until you find “CaptoHelper,” and make sure to check the box next to it.
To begin, you can either select options like “Screen”, “Area”, “Window”, “Menu”, etc., from the top bar, or you can utilize keyboard shortcuts. Click here for a list of all the keyboard shortcuts.
All the screenshots taken with the app will be stored under Library > All Images, and screen recordings can be found under Library > All Videos.
And of course, the “Trash” is where you’ll find anything you’ve deleted.
Now, let’s look at how to perform some basic screen capturing using the app.
Screen Capture with Capto
Capto offers a variety of ways to create screenshots. Here’s a complete list:
Capture the entire screen.
Capture the screen with a delay of n seconds.
Capture a specific area in various shapes like rectangular, circle, or custom (freehand).
Capture a window.
Capture a menu.
Capture a webpage.
Next, we’ll explore each of these features in detail, showing you how they work and what the results look like.
Screen Capture
To capture your desktop’s screen, click the “Screen” icon (or use the shortcut key Command + Control + 3). Your cursor will turn into a camera icon.
Then, double-click on your desktop to take the screenshot.
Screen Capture with Delay
If you want to delay a screen capture, click the down arrow next to “Screen,” select “Delayed (5 sec),” or set the time you prefer. After that, follow the same steps as a regular screen capture.
Screen Capture Specific Area
You can also take screenshots of specific areas in various shapes like a rectangle, circle, or freehand drawing. To do this, select the desired shape from the “Area” option on the top toolbar.
Draw the shape on the part of the screen you wish to capture and then click the camera icon.
Screen Capture a Window
You can also capture a specific window, whether it’s currently active or only partially visible on your desktop. After clicking “Window“, move your cursor over the window you want to capture and double-click to take the screenshot.
Screen Capture a Menu
Capto allows you to capture menus as well, which is especially handy if you want to guide someone towards a particular feature or function within an application. I find using keyboard shortcuts is the easiest method.
Here’s how you do it:
In the app whose menu you want to capture, navigate to the feature or option you’re interested in.
Press the keyboard shortcut Command + Shift + M, twice, to highlight the intended menu bar for capture.
Press Enter to take a screenshot of it.
Screen Capture a Webpage
Lastly, let’s explore how to screen capture a website. Capto offers three ways to do this:
Snap from Capto browser: This opens an in-app browser in Capto, where you then enter a URL and capture the webpage.
Open current URL in Capto:This option opens an in-app browser in Capto, which loads the website currently open in your default browser.
Snap active browser URL: This option captures a screenshot of your active browser window.
For the first two options, click “Exit” in the top right corner to close the in-app browser.
This feature enables you to capture:
The visible part of the webpage,
The entire page, including content below the fold,
A specific section of the page,
Or download the webpage as a PDF.
To ensure a perfect screenshot, make sure the webpage you intend to capture is fully loaded before executing the screenshot command.
Screen Recording with Capto
Before we delve into annotating captured screenshots, let’s explore screen recording with Capto. The process is quite similar to taking screenshots. Similar to the native Mac’s screen recording feature, it allows you to:
record the entire screen,
or just a specific area.
It’s worth mentioning that Capto also allows for the highlighting of mouse clicks during recording.
During a screen recording, you can choose to pause it or cancel the recording entirely. And when you’re finished, simply click “Stop & Save Recording” on the top menu bar.
Annotating Screenshots
All screenshots captured using the app are stored within the app and can be accessed under “Image.” Within this section, you have a variety of annotation options, such as:
Hand-drawn sketching.
Adding text and lines.
Inserting symbols, arrows, chat bubbles.
Highlighting areas.
Blurring specific areas.
Adding step numbering, and more.
Also within this interface, you can crop your image, rotate it, or even add tags and notes to further organize your files.
Editing Screen Recording
For the screen recordings you’ve created, there are basic annotation options available, though not as extensive as those for screenshots. Nonetheless, you can add highlight boxes, arrows, callouts, text, blur specific areas, or even overlay images onto your video.
Additionally, the app provides basic video editing capabilities, including trimming to determine where the recording should start and end, cropping the frame, and more.
Sharing Screen Capture and Recordings
Everything created with Capto is saved within the app. To export for sharing, you’ll need to manually select the screenshot or screen recording, right-click, and choose “Save to Desktop“.
Alternatively, you can use the Share icon in the top right corner to share instantly via Mail, Messages, or AirDrop.
Final Thoughts
That covers just about everything the Capto app can do, which is a substantial set of features for a screenshot app. What I particularly appreciate about this app is that it stores all your screenshots and recordings internally, meaning you won’t have to manually customize a location for your screenshots on your Mac. It also enables you to organize them with notes, tags, or even put them into customized smart collections.
Capto’s Price:
The Capto app costs a one-time fee of $29.99 for a single user, valid for use on two Macs. If you find it useful for more people, there’s a family pack available for $44.99, which allows for use on up to five Macs.
Black Friday Deal: The app is now available at a 50% discount, priced at $15 during Black Friday sales.
Capto comes with a 15-day free trial with no payment details required. You can download it from the Mac App Store. The trial version of Capto includes a watermark on all screenshots. To enjoy all features without watermarks, you’ll need to purchase the app.
Try Capto
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