Clever Advertising for the McDonald’s Golden Arches

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Clever Advertising for the McDonald’s Golden Arches

AoiroStudio06.20.21

Cream Electric Art is a production studio based in Sydney, Australia; they have published a clever advertising project for McDonalds. Deeply focusing on their iconic logo for which represents the infamous ‘Golden Arches’, a representation that went on the big screen for the The Founder movie. I just appreciate how insightful Cream Electric Art studio took little moments from our daily life and simply placed the golden arches. It’s subtle but very clever!

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Credits

DDB: CCO: Ben Welsh
ECD: Tara Ford
Creative Partner: David Joubert
Creative Team: Elaine Li & Jared Wicker
VMLY&R (Cone image): ACD: Louise McQuat
Associate Producer: Lily Atherton
Photographer: Danny Eastwood @ The Pool Collective.