The aws-3 also known as 2,500-MHz block has been reserved for new players and will be auctioned off next April (2015). This is a much higher frequency than previous auctioned off blocks. Which in simple terms can transmit more data if you are able to get the signal. However, the downfall is that it won’t penetrate walls as good, nor is it a good frequency to use in rural areas. Cellular towers are required to be closer to one another, therefore making it more expensive to build.
Regardless of the drawbacks, Wind Mobile is one of the “excited” companies about the new rules imposed for the upcoming auction. Will it create competition which is the current goal of the Canadian government. The odds are that it won’t. The hope is that new wireless providers will emerge from the upcoming auction.